Directly responsible for leading the end-to-end vision and execution for Commerce tools to help merchants on Squarespace monetize their websites. Partnered closely with Product, Design, and Engineering leadership to transform zero-to-one visions into initiatives, and delivery.
Worked to empower a group of freelance consultants and boutique strategic agencies to bring their Miro templates to the Miroverse— a UGC platform for board creators to share their work and advertise their businesses.
Led design at a squad level and managed a team of product designers building the future of digital fitness streaming for one of the biggest names in high-end fitness. I worked to launch and scale the Variis app— the ultimate digital fitness collective— partnering with some of the biggest brands in boutique fitness, and working on a team that brought the product from 0 to 1MM+ members
I partnered closely with companies on long term contract bases to drive product design initiatives from workshopping and ideation, through feature implementation and optimization. Partners include Uber, Miro, Fubo, Truebird Coffee Co, Red Antler, Equinox and more.