Executed and analyzed over 150 research projects that statistically measure the impact of advertising across online, social, and mobile mediums

Lead over 300 results presentations for projects personally managed as well as projects led by other team members

Acted as a dedicated trusted advisor to clients such as MSN, Google, and Universal McCann by providing them with customized comprehensive research solutions for digital advertising campaigns

Analyzed large datasets to provide clients with the best actionable insights and key recommendations for optimization and future ad campaigns

Mentored and trained junior employees in many aspects of the research process

Led trainings in digital advertising research for companies within WPP