Working with the Salesforce - World's #1 CRM Company:

• Design and implement Design System, including Figma libraries, UI components, and documentation.

• Collaborate with cross-functional teams and stakeholders to meet user needs and business objectives.

• Prototype and A/B test to optimize user engagement and conversion rates.

• Use Jobs-to-be-Done (JTBD) and customer journey mapping for informed design decisions.

• Ensure accessibility standards and best practices for inclusive user experience.

• Presented design concepts and prototypes to stakeholders and executive teams, effectively communicating design rationale and receiving critical feedback to iterate on solutions.

• Led design review sessions, facilitating discussions around design decisions and aligning the team on project goals and user needs.

• Support product designers with reusable and adaptable interactive components.

Working in the Mercedes Benz department. The main goals were redesigning the Mercedes-Benz Dealer Delivery app and creating a design system for Mercedes-Benz digital portals. My primary responsibilities included the following:

• Led the establishment of a new design system library at Mercedes-Benz USA, significantly improving consistency and usability across the brand's digital products

• Spearheaded the redesign of The Mercedes-Benz Dealer Delivery application, resulting in an intuitive and user-friendly interface that enhanced the overall experience for dealers and customers

• Conducted user research and usability testing to gain insights into users' needs and behaviors, ensuring that products met their expectations

• Collaborated closely with PMs, engineers, and other designers to oversee the user experience from conception to launch, ensuring that designs were technically feasible and aligned with the product vision

• Leveraged Agile (Scrum) methodology for development, working efficiently and adaptively in a fast-paced environment

• Contributed to enhancing the consistency, usability, and overall user experience of Mercedes-Benz USA's digital products, elevating the brand's reputation for providing high-quality digital experiences to its customers.

• Conducted presentations of user research findings and design proposals to clients, ensuring a transparent and collaborative design process.

Working with the largest insurance company in the US - Metlife. The main task was establishing a Mobile-specific UI pattern library for a global design system of the company. My main responsibilities include:

• Maintained an organized style guide of design elements, ensuring consistency and accuracy across all projects and designs.

• Created visual prototypes of design principles and screen flows using InVision, allowing for thorough testing and refinement of the user experience.

• Designed animated and interactive user interactions using Principle App, enhancing the overall engagement and usability of the digital products.

• Collaborated closely with other disciplines to provide comprehensive project inputs, including developers, product managers, and other designers, resulting in more effective and cohesive designs.

• Participated in development using Agile (Scrum) methodology, ensuring a streamlined and efficient product development process.

Working with the world's most famous luxury company. The main task was setup and update the UI Pattern library for a new web app. My main responsibilities include the following:

• Created variations and options of UI and responsive design screens according to wireframes and brand guidelines, resulting in a visually stunning and highly functional design.

• Set up a pixel-perfect graphic designing system to maintain consistent brand guidelines and keep all screens and elements in order.

• Utilized Sketch and Zeplin to transfer final visual designs to the development team, streamlining the handoff process and ensuring a smooth collaboration between design and development.

• Created visual prototypes of design principles and screen flows using InVision, allowing stakeholders to better understand the user experience and make informed decisions.

• Designed animated and interactive user interfaces using Principle App, resulting in a highly engaging and intuitive user experience.

• Collaborated closely with other disciplines, including PMs, engineers, and other designers, to provide comprehensive project inputs and ensure that the product met all requirements and was delivered on time.

• Took part in the development process using Agile (Scrum) methodology, working in sprints and participating in daily stand-ups to ensure the timely delivery of high-quality design work.

Responsive Website Design.

Creating HTML and CSS-friendly websites designs.

Redesign of existing Websites and branding elements

Logo design & branding.

Package and Print marketing materials design.

Creating Triggered Responsive Email layouts

Creating and setting up hosting / domains

Administering and supporting stable work of WordPress websites