Chennai, Tamil Nadu, India
At Tekion, I have the opportunity to contribute significantly to the growth and success of the organisation. I played a pivotal role in several key projects and implemented various features that had a positive impact on the company's operations.
• Built an In-House CRM: Led the development of a comprehensive in-house Customer Relationship Management (CRM) system that completely replaced an Enterprise CRM suite. This solution streamlined lead management, campaign tracking, opportunity tracking, and account management, resulting in improved efficiency and data organization.
• NADA Feature Development: Developed a feature for the National Automobile Dealers Association (NADA), which contributed to a remarkable 30% increase in company dealerships. By aligning the feature with NADA's requirements, we successfully expanded the company's reach and drove business growth.
• COGS Feature Customization: Designed and implemented a highly customizable Cost of Goods Sold (COGS) feature. This feature provided users with 100% customization for module listing pages and custom filters, allowing them to tailor the CRM system to their specific needs and preferences.
• Smart Merge Functionality: Built a Smart Merge feature that simplified the process of merging records and their associations. With just a single click, users could merge multiple entities, reducing manual data entry, and ensuring data integrity and consistency.
• Tags Feature Implementation: Developed a Tags feature that allowed users to tag different records and modules, facilitating easier grouping and organization. This feature significantly reduced user search effort by 70%, improving productivity and data accessibility.
• Netsuite Integration: Integrated Netsuite, a leading enterprise resource planning (ERP) system, into the CRM solution. This integration enabled efficient generation of invoices for all sales and services, streamlining financial processes and improving overall operational efficiency.