Led UX strategy and design across multiple teams, ensuring wireframes and workflows aligned with business goals to create competitive advantage.
Designed and implemented a Figma-based design system from the ground up, securing business buy-in and driving adoption across multiple teams and products.
Owned and evolved the enterprise design system, aligning components with business needs, industry trends, and user workflows to drive efficiency and scalability.
Conducted user research, usability testing, and feedback loops to drive data-informed product decisions and enhance user satisfaction.
Advocated for accessibility, responsiveness, and design system adoption, improving consistency and scalability across products.
Evolved and maintained a design system to streamline workflows and improve UX efficiency, collaborating with stakeholders to drive adoption.
Leveraged AI-driven UX enhancements to optimize data fidelity and reduce manual workload, leading to improved user efficiency.
Facilitated the UX Community of Practice (CoP), fostering collaboration, knowledge sharing, and continuous improvement among UX professionals.