User experience designer with a background in design and marketing. Expertise in onboarding, storytelling, go-to-market strategy, and crafting a product narrative.
Experience
2023 — Now
2023 — Now
New York, United States
• Partnering with product management and engineering to bring legacy timekeeping tool from desktop to web, including creating a new timer and planner experience as well as integrating AI and LLMs into user workflows
• Developing new AI and usability patterns to contribute to growing Intapp design system
• Created marketplace experience to streamline client environment setup and customization
2018 — 2023
2018 — 2023
Austin, Texas Area
• Led the end-to-end admin experience for IBM Content Services, including interaction design, soliciting feedback from the broader team, and contributing to strategic decisions
• Partnered with product managers, engineers, researchers, and content strategists to deliver IBM Watson Orchestrate, an AI digital worker, from conception to launch in six months
• Designed the conversational UX for Watson's chatbot, an AI assistant, and has familiarity with Generative AI technologies and LLMs
• Improved user engagement by 22% for IBM Business Automation SaaS trial experiences through better visual design, layout, and UI design flows
• When faced with resource constraints, stepped up and co-led user testing and analysis, including presenting work to 125 broader product team members and leaders biweekly
• Created the conversational UX for an automation builder, including usage dashboards, managing roles and permissions, and adding skills/automations to the tool
• Facilitated enterprise design thinking workshops, then mentored others in facilitation
• Established Build and Use experiences for IBM’s digital business platform, setting goals and direction for how the product will scale
• Volunteered with local schools to mentor students from underrepresented backgrounds through IBM’s PTECH program, including coaching a high school design team
2017 — 2018
2017 — 2018
Greater Atlanta Area
• Oversaw planning, production, and publication of campus-wide newspaper with circulation of 7,000 copies per week and readership of over 22,000
• Developed and managed a 20-person team of editors, staff writers, designers, and photographers
• Worked with staff and Advertising Coordinator to determine marketing, distribution, and direction of campus presence
2015 — 2017
2015 — 2017
Greater Atlanta Area
• Led a team of designers in creating graphics and illustrations to accompany news, sports, and human interest articles
• Contributed editorials and opinion pieces covering topics associated with college living and experiences
• Developed ads for the Technique to call attention to special editions or recruit staff writers, photographers, and designers
• Oversaw creative direction of special issues such as Homecoming, Career, Fair, and the Annual Housing Guide
2017 — 2017
2017 — 2017
Littleton, MA
• Conducted thorough market research & analysis on leading competitors
• Developed templates and wireframes for new product on upcoming version of IBM Connections
• Contributed pages, market research, and copy editing to visual design guide for IBM Collaborative Solutions
• Won 2nd place in IBM Bluehack 2017 hackathon competition with project using Watson Visual Recognition
Education
Georgia Institute of Technology