Lead UX research, design and testing for various banking and non-banking projects

Build design system library by creating UI patterns and defining usage guidelines

Optimize UX process workflow to increase efficiency and accelerate delivery

Work closely with cross-functional team members; product managers, designers, engineers, and sales reps.

Optimized mobile sites to increase conversion on mobile

Defined usability testing strategy to gather user feedback more effectively

• Planned and conducted user research to evaluate new and existing product features

• Recruited participants and created discussion guides, surveys and interview questions for usability testing, one-on-one interviews, and contextual inquiries.

• Conducted qualitative and quantitative studies, including field observation and interviews, remote and in-person usability studies, and surveys

• Analyzed quantitative and qualitative data, created high-level read-outs and detailed reports, and communicate actionable recommendations to product stakeholders and senior management to inform business decisions

• Collaborated closely with other researchers, designers and product managers