New York City Metropolitan Area
As a Frontend Developer at Rugs USA, I contributed to significant improvements in the e-commerce platform, focusing on enhancing user experience and increasing conversion rates. Promoted to Lead Developer in October 2023, I coordinated a team of front-end developers while implementing customer-centric features.
• Maintained 99% uptime of the Rugs USA e-commerce (Frontend) website during high traffic, ensuring a seamless user experience.
• Executed A/B tests leading to a 3-10% increase in conversion rates, enhancing the implementation of new features.
• Led a team of 4 front-end developers, managing daily tasks and ensuring alignment with stakeholders' goals.
• Enhanced the e-commerce site, generating millions in yearly sales by overseeing key features like checkout, cart, product pages, and the homepage.
• Utilized the Model-View-Controller (MVC) architecture and integrated a headless CMS to develop dynamic front-end components with JavaScript and React, improving code readability and reusability. This approach reduced development time by 20-30% and enabled stakeholders to make quicker updates through a JSON feed into reusable React components, enhancing overall user experience.
• Collaborated with the product team in an Agile/Scrum environment, participating in sprint planning, daily stand-ups, and reviews to ensure project alignment.
• Leveraged Jest and React Testing Library for unit testing, ensuring the reliability of new features.