• Collaborated with a mature design team to create innovative eCommerce marketing automation solutions.

• Unified customer data to enhance brand understanding of their audience.

• Delivered personalized experiences that drive smarter eCommerce business decisions.

• Provided career and interview advice to junior and mid-level designers, enhancing their professional growth.

• Inspired career switchers by sharing insights and experiences from the design industry.

• Fostered a supportive mentorship environment on ADPList, connecting design professionals for collaborative learning.

Collaborating with my team at McAfee to understand and make a difference in how users can enhance and secure their digital online life.

Gravity Payments is a passionate merchant-focused payment processing solution offering software API integrations, POS payment hardware, and payment solutions. As the principal Sr Product Designer in an agile engineering team, I oversee user experience and design working directly with engineers through product launch.

• Re-imaged products and vision to recreate and launch customer payments transactions portals

• Developed, and maintained Gravity’s first Design System using Atomic Design principles

• Developed adaptive color system for use on all products and websites to meet WCAG for contrast ratios across the color spectrum

• Architect information, personas, and user flows, wireframes, and UI design for multiple products and websites, including Gravity’s customer payments Dashboard, increasing usage of product multi-fold over the replaced system

• Implemented design style CSS working directly in React JS side by side with engineers

• Designed virtual terminal to accept payments in Dashboard

• Designed POS software for windows-based hardware (not launched)

• Oversaw design direction for website redux

As the principal designer and developer in a small but mighty in-house Marketing Department, I cultivate the brand through direct to customer and business to business, social medial, search marketing, and other media channels.

• Reignited branding of existing under-utilized brand assets; including design language, typography, and company imagery.

• Relaunched company website on custom WordPress CMS build including custom theme architecture

• Created brand logo's, icons, and branding marks used for internal and external products

• Launched & developed a small eCommerce site

• Oversaw production facilitation of marketing materials and online vendors for web services and hosting

• Audio production for company events and community fundraisers