Led Digital Transformation to enable B2B Commerce and Subscription Management experience for VMware's consumption offerings.

Serves 10k+ Channel Partners and End Customers

Planned and executed discovery workshops, analyzed user pain points, and created persona-based business process design for client's XaaS consumption purchase journey

Led enterprise-wide digital transformation to replace legacy systems, leading 3 scrum teams through design and execution of quote-to-order process

Implemented 0 to 1 delivery for Services CPQ project, mentoring 4 PMs. Resulted in successful releases across 20+ countries, double digit volume growth and key account conversions

Built project plan, tracked blockers, and led project status as lead project manager for client's CMS modernization project

Created vision and 2 year roadmap for client's Direct-to-Customer commerce experience

Acted as liaison for UX teams, created user personas and defined MVP for Guided Selling user journey

Managed a team of 2 PMs to own product backlog, user story grooming and prioritization for content management

Single handedly owned current state analysis and localization strategy recommendation for tech client's inbound portal, obtaining executive buy-in for EMEA and APAC globalization plan

Functional Business Analyst and Product Manager

Worked on gathering and refining requirements for multiple digital and ecommerce transformation projects

Streamlined scrum processes and set up cadence for sprint planning, grooming, and retrospectives

Authored functional user stories and defined A/B tests for redesign of client’s product pages and support redirect; defined personalized experience for 500M support customers globally

Planned and executed ideation and rapid prototyping workshop for executive leaders