Directly responsible for leading the end-to-end design execution for Design, Testing and Analysis tools to help IBM researchers develop next-generation semiconductors. Partner closely with Product, Design, and Engineering leadership to transform zero-to-one visions into initiatives, and delivery.

Skills: Product Design • User Experience Design • User Research • UX Design • Content Design • User Experience Writing • Figma • Information Architecture • User Journey Mapping • Wireframing • Design Thinking • Product Strategy • Design Systems • Product Requirement Definition • Platform Design • Product Requirements • Interaction Design • Prototyping • Typography • User Interface Design • Object Oriented UX • User Flows • Storyboarding • Innovation Design • Problem Framing • Usability Testing • User Interviews • User Acceptance Testing • Presentations • Design Hand-off • Cross-functional Coordination

• Facilitated Fortune 500 clients through Enterprise Design Thinking activities to frame business opportunities and co-create solutions leveraging IBM’s Hybrid Cloud and Generative AI technologies, leading to over $17M revenue growth and over $27M sales opportunities progressed in 2022-2023.

• Lead UX designer in a diverse team of data scientists, solution architects, software developers, business transformation consultants, leading human-centered design practices for client engagements, such as design sprints, solution fictions/futures, journey mapping, and mental modelling to inform the client’s digital transformation strategy.

Skills: Product Design • User Experience Design • User Research • UX Design • Content Design • User Experience Writing • Figma • Information Architecture • User Journey Mapping • Wireframing • Design Thinking • Product Strategy • Design Systems • Product Requirement Definition • Platform Design • Product Requirements • Interaction Design • Prototyping • Typography • User Interface Design • Object Oriented UX • User Flows • Storyboarding • Innovation Design • Problem Framing • Usability Testing • User Interviews • User Acceptance Testing • Presentations • Design Hand-off • Cross-functional Coordination

• Designed low-fidelity to hi-fidelity wireframes and clickable prototypes using Figma design software and leveraging IBM Carbon Design System for customer pre-sales proof of technology experiences.

Skills: Product Design • User Experience Design • User Research • UX Design • Content Design • User Experience Writing • Figma • Information Architecture • User Journey Mapping • Wireframing • Design Thinking • Product Strategy • Design Systems • Product Requirement Definition • Platform Design • Product Requirements • Interaction Design • Prototyping • Typography • User Interface Design • Object Oriented UX • User Flows • Storyboarding • Innovation Design • Problem Framing • Usability Testing • User Interviews • User Acceptance Testing • Presentations • Design Hand-off • Cross-functional Coordination

As EquityMultiple’s sole lead designer, my role is split between two departments; the product development department and the marketing and branding department.

On the product side, I lead our product design efforts throughout the entire product lifecycle. I drive our design standards and set design as a core competency and differentiator. I use design thinking methodologies to work across departments and bring in new ideas for our users and platform. I think strategically about how to scale and level-up our company's design maturity which includes our design practices, our platform, and our people.

On the marketing and brand side, I align and push our design aesthetics for our organization’s brand across our different touch-points, providing guidelines along the way for future growth of the team and the brand.

Design Consultant on various client projects, including:

UX Facilitator for design sprint with multiply stakeholder for a bilingual digital product for a non-profit to support workers who have experienced wage theft.

Conducted bilingual user research including multiple rounds of user interviews, heuristic evaluations, ideation, and usability testing. Wire-framed and prototyped different versions of the designs, some in English and Spanish.

• Design hand-off to developers with deliverables including research findings, style guide, design systems, digital assets, prototype, and all relevant Figma, Sketch, and Adobe XD design files.

Skills: Product Design • User Experience Design • User Research • UX Design • Content Design • User Experience Writing • Figma • Information Architecture • User Journey Mapping • Wireframing • Design Thinking • Product Strategy • Design Systems • Product Requirement Definition • Platform Design • Product Requirements • Interaction Design • Prototyping • Typography • User Interface Design • Object Oriented UX • User Flows • Storyboarding • Innovation Design • Problem Framing • Usability Testing • User Interviews • User Acceptance Testing • Presentations • Design Hand-off • Cross-functional Coordination