San Francisco, California, United States
During my 4 years at Aura, I have played a major role in transforming the company from an app with meditation tracks and music to an all-in-one mental health platform.
• Conducted over 600 experiments and achieved significant improvement in all metrics.
• Designed and managed company projects such as 1-1 personal coaching, live streaming, community products, B2B enterprise platform, AI therapist.
• Successfully launched a few crowdfunding campaigns.
• Created the unique visual identity and comprehensive design system for all products.
• Hired and led small team of designers.
Starting as a freelance designer, I grew within the team to become Design and Product Lead, managing a team of designers and taking ownership of the production processes, responsible for the entire development cycle from idea to release.