Experience
2022 — Now
2022 — Now
Cupertino, California, United States
Senior Product Designer with 7+ years at Apple, leading end-to-end product design across iOS, iPadOS, macOS, web, and visionOS. I partner closely with engineering, product, and business stakeholders to ship scalable, high-impact experiences used by millions.
Key contributions include:
• Led product design from early exploration and user research through high-fidelity design, prototyping, and launch across multiple Apple platforms
• Designed complex, cross-platform workflows ensuring consistency while respecting platform-specific patterns and constraints
• Collaborated daily with engineering, PM, and leadership to define requirements, align on scope, and defend design decisions grounded in user needs
• Played a foundational role in creating and maintaining an internal design system prior to the introduction of a dedicated systems team
• Applied systems thinking to unify experiences across emerging technologies, including visionOS
• Mentored junior designers and contributed to design critiques, raising craft quality and team standards
• Known for operating effectively under tight timelines while maintaining a high bar for polish and usability
My work blends strong UX fundamentals, visual refinement, and technical collaboration, with a particular interest in media-rich, immersive, and expressive user experiences.
2018 — 2022
2018 — 2022
Cupertino, CA
2019 — 2019
Assisted with teaching 25~ students the basic principles of UI/UX design. Acted as a guest lecturer and taught an Intro to Prototyping class where I taught different prototyping techniques ranging from lo-fi prototypes (pen and paper) to high-fi prototypes (using sketch, principle, and after effects). Served on the guest panel reviewing and providing feedback to the students' final group projects.
2017 — 2018
2017 — 2018
San Francisco Bay Area
Product Designer working as a contractor embedded on Apple teams through Hero Digital. Contributed to end-to-end product design on high-visibility Apple initiatives, collaborating closely with Apple design, engineering, and product partners.
Key contributions:
• Designed user experiences across Apple platforms, supporting projects from early exploration through high-fidelity execution
• Worked within Apple’s design processes, standards, and accessibility guidelines to deliver production-ready designs
• Collaborated cross-functionally with Apple designers, engineers, and PMs in fast-paced, high-expectation environments
• Produced polished UX and UI deliverables aligned with Apple’s visual language and platform conventions
• Adapted quickly to complex workflows, tooling, and stakeholder feedback while maintaining a high bar for craft
This role provided deep exposure to large-scale product development and laid the foundation for my full-time transition into Apple.
2015 — 2017
2015 — 2017
San Francisco
As the 6th employee and sole designer, I shape brand identity entirely end to end; I lead UX discussion in cross-team collaborations with data, marketing, and user-research. I then translate product ideas into detailed functionalities; flows and designs that work seamlessly and consistently across devices.
Major achievements:
1. From ideation on, I designed and delivered all external and internal tools including the UI/UX processes for multiple products on multiple devices; web, mobile, and iOS, etc.
2. Strategized with all stakeholders to spearhead accurate data-tracking infrastructure to aid informed decisions at CTO level.
3. Created a successful cross-team design system that improved hand-off and development time for engineers by a factor of 10, resulting in increased revenue due to faster shipping efficiency.
A Y-Combinator-backed start-up, Eden Technologies now has a diverse, fully functional office management and services software in only two years, and is poised for national expansion.
Other Responsibilities:
PRODUCT
• Designing the UI/UX and creating interactive prototypes for our products on web, mobile and iOS
• Creating a Design System featuring a component library, style guide, and guidelines to greatly improve hand-off and development time
• Gathering user feedback to iterate new features and solve our users’ frustrations
• Ability to work under intensive deadlines and deliver great designs
MARKETING
Leading all visual design on marketing materials including:
• Creative direction on photoshoots and marketing campaigns
• Print materials such as bus ads, magazines, flyers, etc.
• Digital materials such as social media ads, banners, emails
Education
University of California, Davis
Bachelor's Degree
2010 — 2014