Project Wallet: Integrating international loyalty programs into a first-party Visa "wallet" app for >5M high net-worth cardholders to manage all Visa cards’ travel benefits in one place

Project Flex: Designed UX flows for Visa users’ to get Flex credit line from 0 → 1, a pilot program having 3M+ users in North America which increased $6B of transaction value via Visa payment system

Installments: Led the creation of Global UX Guidelines for Visa Installments, establishing a reusable framework that scaled design best practices and ensured a consistent user experience for worldwide launches including Klarna Debit Card

Designed snapshot previews and dashboard sharing capabilities for Amplitude’s flagship digital analytics platform that helps businesses drive growth

Elevated the overall design experience for >4,000 customers by leading the design of snapshot previews on the 'Home' screen

Redesigned dashboard sharing UX flows by introducing new sharing capabilities, increased thousands DAU in 1 year of launch

Led UIUX design and content strategy for Blu, AI fact-checker that verifies COVID-19 facts and curate marketing visual designs

Designed and user-tested for for WhatsApp and Google Sheets integration on-boarding UX flows, and synthesised data from 200+ current users to influence marketing strategy for a consumer budgeting app

Led studies and data collection for two papers now published on Scientific Reports and Journal of experimental psychology