Experience
2021 — Now
2021 — Now
San Francisco, California, United States
2018 — 2021
2018 — 2021
Laguna Hills, California, United States
I work on a cross-functional team composed of PMs, engineers, designers, and content strategists. It's a feedback-driven environment where I frequently present designs to clients.
Some of my responsibilities involve:
• Improve the User Experience of Facebook's marketing sites, such as Oculus, Portal, FB Pay, FB Groups, and FB Marketplace.
• Conduct Accessibility (based on WCAG 2.0 standards) and UX audits for e-commerce sites.
• Follow existing style and brand guidelines.
• Create and maintain complex design systems.
• Design-to-Development handoff and VQA to ensure pixel-perfect builds.
• Asset management and optimization focused on page load time.
• Interview new product designers and support the hiring process.
• Mentor interns.
2015 — 2018
2015 — 2018
Irvine, California
I understood the importance of satisfying user needs while taking care of business requirements and technical constraints.
Some of my responsibilities involved:
• Led the design and development of Restoration Media's flagship brand, Hireable.com.
• Directed all design aspects by establishing style and brand guidelines.
• Designed wireframes, user flow, sitemaps, low-fidelity mocks, prototypes, and hi-fidelity designs for five search engine brands.
• Managed design systems.
• Led Design-to-Development handoffs.
• In charge of web development.
• Designed and developed responsive HTML5 email templates.
• Managed design and production schedules to meet project deadlines.
http://hireable.com
http://gogigs.com
http://goresume.com
2017 — 2018
2017 — 2018
Led all phases of design from inception to launch. I made strategic product decisions after analyzing the metrics gathered during user testing. I drove product growth through the iterative design process.
Some of my responsibilities involved:
• Defined branding and look and feel.
• Collaborated on company name ideation.
• Worked closely with the marketing agency to determine the content and identify the right personas.
• Implemented changes based on feedback from users in different Slack channels.
• Designed a robust UI focused on detailed iconography and illustrations.
• Developed the responsive front-end of the site.
http://coorva.com
2012 — 2015
2012 — 2015
Greater Buenos Aires, Argentina
My eight-year background in Product Design started with a genuine passion for helping users. This position was the starting point of my career as a Product Designer, where I learned not only the importance of user-centered design but also developed my coding skills. By combining these two skills, I powered up my holistic design vision in product development.
Some of my responsibilities involved:
• Rebranded and relaunched BigDeal's brand to improve the online shopping experience focused on the checkout process.
• Designed user flows, sitemaps, visual assets, and UI elements.
• Developed website and responsive email templates writing HTML, SCSS, and JQuery.
• Multi-browser and platform development – IE 8+, Firefox 20+, Chrome 24+, Safari 5+.
• Executed photograph retouching and optimized images for the web.
• Directed and mentored two junior UI designers.
Education
University of Buenos Aires
Graphic Designer
Schönthal College