• Implemented new style guides to legacy pages, resulting in a cohesive UI throughout the site.

• Designed bespoke stock templates utilizing ProjectMark's internal graphical editor tool to streamline clients’ proposals.

• Contributed to the design and development of CRM interface screens as part of a cross-functional team, improving end-user opportunity tracking.

• Conducted usability testing sessions with clients to gather feedback and insights on the usability of our product.

• Delivered bespoke styling consultations, ensuring an exceptional, personalized shopping experience for high-profile clientele.

• Consistently achieved sales targets, averaging $40,000 in monthly sales and contributing to $500,000 in annual revenue.

• Mastered Shopify to streamline purchase order creation, manage inventory, and track client transactions effectively.

• Maintained meticulous inventory control to uphold the boutique’s high visual and organizational standards.

• Fostered strong, long-term client relationships that enhanced loyalty and drove repeat business.

Project 100 is a marketing consulting service that helps small businesses reach their customers through creative, engaging work like websites and advertisement campaigns to make them stand out from competitors.

• Led multiple projects using the UX process, combining user research, prototyping, and testing to create compelling designs that targeted specific problems.

• Successfully rebranded landing pages for various products, resulting in a visually appealing and user-centered design across mobile and desktop platforms. This effort effectively communicated key messaging and increased traffic and conversions.

• Developed and presented branding guidelines and style guides to stakeholders, effectively communicating the company’s brand identity and ensuring consistency across all marketing materials.

• Adhered to ADA style standards on fonts, colors, and images.

• Redesigned the UX flow of an AI-powered beta project to improve user experience and make the UI more appealing and functional.

iHealth and Wellness Foundation Inc. represents a unified platform that empowers individuals dealing with complex health conditions while simultaneously enhancing overall healthcare outcomes.

• Creating wireframes to outline the structure and layout of digital interfaces.

• Ensuring that frames and content were designed with a responsive approach, providing an optimal user experience across different devices and screen sizes.

• Ensuring that content adhered to design system standards, maintaining consistency and cohesiveness in the overall user interface.

• Leveraging design system libraries to streamline the design process and maintain brand and design guidelines consistently.

• Ensuring pixel-perfect precision in the design, facilitating seamless handoff to developers for implementation.

• Created style guide and design system for cross-functional team use for a new social media application about to hit the market.

• Created Lo-Hi Fidelity wireframes based on user and business needs of the company adhering to ADA guidelines for accessible design.