• Pioneered the development of the company's design system with a new team of three, establishing a scalable framework that standardized UI/UX across the web and mobile platforms

• Mentored developers on adhering to best practices and fostering consistency across the team's implementation through hands-on guidance, code reviews, and creating documentation

• Collaborated across multiple web teams to develop and launch product features such as new plans and pricing models and execute A/B tests across the product to enhance user engagement and conversion rates

• Contributed to company’s efforts to modernize the web architecture by implementing Next.js and porting existing pages, enhancing performance, scalability, and maintainability

• Collaborated with PMs and designers to map out product features that meet both functionality and timeline

• Focused on React web features and also contributed to our React-Native mobile app and Node.js RESTful API

• Led various frontend development, translating product requirements into technical stories

• Helped develop and maintain design patterns for cleaner and useable codebases

• Refactored and improved our responsive web application by replacing an Angular frontend legacy codebase with modern technologies like React, Redux, Flow, ES6, and Sass

• Built a campaign management tool that enables our third-party partners to create and manage crowdfunding projects

• Planned requirements with product management and executed an automated key distribution system, removing a process that often times required third-party partners to manually do by email

• Optimized internal and external user experiences by enhancing web application with modularized features

• Planned and executed data-drive campaigns, including lead scoring and a lead re-engagement nurturing system

• Created WordPress pages during website’s rebuild, ensuring lead data is syncing with Marketo and Salesforce

• Executed dynamic form submission capabilities for bi-weekly webinars on company website