Hired during the pandemic to help re-brand PsiNapse staffing services.

■ Created and developed layout and content for a weekly newsletter aimed at engaging clients and marketing PsiNapse

■ Managed contact lists to track information and trends in data via Excel

■ Sourced and prospected for companies and job openings in the area

■ Researched and applied for grants, Small Business Certifications, and government RFPs

■ Gathered information and applied for PPP Loan Forgiveness

■ Managed and trained a team of 5 direct reports

■ Managed day to day operations of Marketing Department

■ Directed team in strategizing content delivery and executing multiple communications to +400k clients across 21 brands, daily.

■ Collaborated with Content, Design, Development, and Customer Service Departments to produce customized, effective, high-quality communications.

■ Utilized the company’s CRM system and partnered with developers to enhance UI system design and create additional tools to further streamline marketing operations and data collection

■ Analyzed data and client behavior to target and tailor communication content, and timing

■ Leveraged various resources including project-management software (Asana and Basecamp), and utilized HTML and CSS to build/edit email templates