Machine Translation:

• Launched MT to 13+ geos, enabling the seamless translation of Reddit posts and comments in different languages. Eliminating the language barrier between users around the world and making Reddit accessible to everyone.

• Q2 2024, international daily active users exceeded 45M, growing 44% year-over-year.

• MT-SEO has driven over 5% of total SEO DAUq across Reddit, ~6M DAU

Phone Authentication:

• GA’ed phone authentication globally as an additional authentication method: since its widespread launch, global sign ups have increased 5%, while retention is up 1.4% on iOS and 0.7% on Android.

• Signups in India increased by 28.12%, retention went up 6.01% and Mexico saw a 13.92% increase in signups and 5.69% in retention.

Led projects in the B2B & B2C space with the Govt. of India, Hero Motors Group, in the food-tech sector and with an international retailer.

Worked across industries and countries, with organisations like the Govt. of India, GIZ, Microsoft Bing, Akzo Nobel, Tetra Pak and helped upcoming Indian designers launch their brands along with expanding their channels of sale.

Donated 25% of all our time working on social impact causes pro bono - with a special focus on the education space.

Our team created world-class, localised marketing material for Apple's online and offline channels for the iPhone, Apple Watch Macbook & iMac - OOHs, graphic panels for Apple Stores and Retailers, apple.com and more as a part of Apple’s Global Marcom Operation under Hogarth WW.