Product lead on combat and content for DC Worlds Collide.

Previously worked on Harry Potter Magic Awakened.

• Defined roadmap, features, experiments for new user onboarding, user communications (email and notifications strategy), content rendering, and content composition.

• Represented Product team in sprint planning for Engineering teams and Analytics teams.

• Collaborated with Engineering, Design, Marketing, Editorial, and Analytics teams.

• Defined key features for the GGWP platform.

• Collaborated with Design to produce North Star for GGWP platform.

• Conducted customer research interviews, turning insights into action plans for the roadmap.

First PM hire on an unannounced and unreleased title.

Glu was acquired by Electronic Arts on April 2021.

• Defined analytics events and data structure for the game.

• Conducted team build reviews and playtests to capture feedback and generate bug reports.

• Modeled out player journey and game tuning for a player's first month of gameplay.

Harry Potter: Wizards Unite (Live Operations)

• Handled analysis and reporting of KPIs to key stakeholders.

• Managed in-game event and merchandising initiatives.

• Designed, implemented, and executed merchandising A/B tests.

• Designed and tuned in-game events.

• Led development of in-game news system ("SOS Report")