Led visual and product design support across core mobile experiences, contributing to the evolution of U.S. Bank’s iOS and Android applications. Focused on clarity, hierarchy, and scalable UI patterns that strengthened the foundation of the bank’s digital ecosystem.

Key contributions:

Designed and refined interface components for high‑traffic mobile surfaces, ensuring consistency across iOS and Android.

Supported the redesign of the mobile dashboard and checking activity experience, improving clarity and usability for millions of users.

Partnered with product, engineering, and accessibility teams to validate interaction logic and ensure WCAG‑aligned execution.

Developed visual explorations and early‑stage frameworks that informed future design system decisions.

Elevated visual craft across flows by strengthening hierarchy, spacing, and component behavior.

Focus areas:

Mobile UI architecture · Visual systems · Interaction clarity · Accessibility alignment · Cross‑functional collaboration

· Led visual redesign of the mobile banking dashboard, improving clarity, hierarchy, and customer satisfaction.

· Translated complex financial data into clean, accessible visual patterns and layouts.

· Authored component documentation, iconography, spacing rules, and interaction states.

· Delivered developer‑ready specs supporting both product and marketing initiatives.

· Contributed to U.S. Bank’s #1 ranking from Forrester and Keynova.

Created visual assets and cross‑channel marketing materials supporting product launches and CRM initiatives. Ensured consistency across brand, product, and growth surfaces.

Impact:

Designed campaign visuals for email, social, and product marketing.

Strengthened visual clarity across high‑volume deliverables.

Partnered with content and marketing teams to refine messaging hierarchy.

Contributed to visual direction for growth and retention initiatives.

Worked on localized experiences for QuickBooks Mexico, focusing on improving landing page performance and user engagement. Identified that pricing visibility was a key friction point for users, as critical information was positioned too far down the page.

Designed a persistent pricing bar and an interactive overlay experience that allowed users to explore plans without leaving the page. This approach helped surface key decision-making information earlier in the journey, reduced friction, and supported a more transparent and conversion-friendly experience.

Collaborated with cross-functional teams to align UX solutions with business goals and regional user behavior.

· Designed marketing and product visuals supporting conversion and pricing clarity.

· Created visual frameworks and templates that improved transparency and reduced friction.

· Partnered with marketing, product, and regional teams to align visual communication with business goals.

Created high‑fidelity visual designs and clear specs that made handoff smoother and reduced back‑and‑forth with engineering.

Worked closely with research teams to turn insights into practical design decisions — from user stories and journey maps to early product concepts that shaped future strategy.

Crafted visual stories for digital campaigns, adapting them across channels while keeping the message clear and consistent.

Delivered high‑quality work in fast‑moving environments, supporting rapid creative cycles without sacrificing craft.