• Led AI-driven discovery and Answer Engine Optimization strategy for PayPal Developer docs and website, analyzing 100+ prompts and 45K+ responses across 8 LLMs to close AI citation gaps

• Improved PayPal Developer visibility by 14% via content, schema, and site infrastructure optimization, leading cross-team execution across product, docs, marketing, and platform teams

• Scaled PayPal Public API collection usage by 11% increasing forks from ~90K to 100K+ in 7 months by closing API gaps and designing agent-readable checkout flows, reducing integration friction

• Shipped Postman Collection updates for Save Payment Methods, Currency Exchange APIs (FX), Payment Links and Buttons API, owning release execution across Postman, PayPal Developer, and partner channels

• Scaled the PayPal - Postman ecosystem partnership, leading an internal hackathon and co-branded case study, generating 16 notebooks, 2 global winners, and 500K+ social reach across LinkedIn and X

• Enhanced UI/UX to optimize consumer experience and spearheaded the successful introduction of innovative product features, resulting in increased user engagement and customer satisfaction

• Managed social media platforms, leading to a significant boost in impressions by 304% and reach by 128% through strategic content creation, including LinkedIn posts and blog articles, enhancing brand visibility

• Enhanced Developer Experience for Fastlane by PayPal through ECM-driven website design, significantly improving accessibility and UI/UX by strategically placing assets for seamless integration

• Boosted engagement on X by 24% and YouTube by 53% by analyzing metrics, implementing short-form content, using relevant keywords and A/B testing various content formats

• Organized PayPal Tech Talks across 7 global locations, engaging 600+ attendees in AI, crypto, and no-code discussions, enhancing developer relations and networking through effective marketing and event management

• Process parking fee transactions accurately to ensure financial accuracy

• Provide assistance to customers on payments, parking inquiries, fine resolutions, and permit purchases

• Manage cash handling duties and reconcile daily transactions

• Maintain meticulous records to demonstrate financial accountability and transparency in operations