New York City Metropolitan Area
Own end-to-end strategy and execution of Meta's global Solutions Live education program within Global Business Marketing (Scaled Solutions — Business Education — Content Development), enabling customer-facing teams supporting $160B+ in annual ad revenue.
• Design and develop advertiser training content — sessions, best-practice guides, and product adoption resources — that translates complex Meta ad product capabilities (Ads Manager, Business Suite, Advantage+) into actionable outcomes for advertisers and solutions teams.
• Built an AI-powered attendance tracking tool that automated post-session data collection, eliminating 2+ hours of manual labor per session and enabling real-time reporting on program reach and engagement.
• Rewrote legacy SQL code the team relied on for 7+ years, automating viewership data extraction and saving 5+ hours of analyst time per week.
• Building an AI-to-CRM tool connecting post-training adoption data to revenue outcomes, enabling leadership to measure education's direct business impact.
• Increased global program reach by 35% in Q1 by redesigning multi-regional scheduling and expanding APAC, LATAM and EMEA coverage.
• Collaborate with 15+ Product Marketing Managers to align content to product launches and publish a global education calendar, reducing scheduling conflicts by 40%.
• Delivered 50+ live sessions for 500–2,000+ global participants, achieving 94% satisfaction and driving measurable product adoption lift.
• Introduced ClickUp as the team's first centralized PM system, consolidating historical program data and automating timeline visibility across the global team.