Experience
2020 — Now
2020 — Now
Greater Seattle Area
Teams:
Current:
• Lead DS for Horizon Mobile Content (3P Meta Horizon Bonus Program content, unmanaged 3P content)
Prior Teams:
• Facebook Video Org (SEO, Logged-out strategy, FB Reels Creator Economy, Notification and Reels Creator Experience)
• Facebook Community Org (Marginal Users and Community Tab)
• Developer Platform - Commerce Initiative Team for Facebook Login
2020 — 2021
2018 — 2020
2018 — 2020
Redmond
Deep Insights Team -
Products: Your Phone App, Your Phone Companion and Edge Mobile (iOS and Android)
Experimentation:
• Help onboard the Your Phone app and Your Phone Companion app in running experiments
• Lead the experimentation process with PM and engineers to design, run and analyze hypothesis-driven tests
• Check integrity of experimentation platform and results using experiment checklist defined in this paper (check link below)
• Teach engineering and product teams about experiment fundamentals and processes
Deep Insights:
• Tell data stories about our users to our product team to deliver data-driven product recommendations
• Create efficient and resilient data pipelines and workflows to build new metrics for data analyses and experimentation
• Dive deep into complex data sets to deliver analysis using statistical and machine learning to recommend actionable insights
• Define and analyze quality metrics for feature teams to accurately measure customer behavior and experience
2017 — 2018
Bellevue, WA
Summary: Providing analyses and insight to Local Experts organization who focuses on improving the experience of Expedia travelers by offering activities and ground transportation options.
• Partner with Product and Engineering teams to solve problems and identify trends and opportunities
• Analyze AB and multivariate experiments by highlighting key metrics , identifying correlations, and figuring out cause and effect relationships to improve the shopping experience for customers.
• Prepare, cleanse and verify integrity of data to provide accurate analysis
• Forecast key metrics using R programming to support senior leadership using ARIMA algorithm
• Provide impact analysis for site outages and other events causing booking errors
• Work cross-functionally to define problem statements, collect data, build analytical models and make recommendations.
• Develop and automate reports using Tableau, iteratively build and prototype dashboards to communicate metrics, trends and other key indicators, solving for analytical needs of our stakeholders/partners
• Support various ad hoc projects, as needed, in support of product, supply or retail
• Ensure the ongoing documentation of analysis methodologies and results.
Key Technologies: Qubole, Teradata, Hive, Presto, Omniture (Adobe Analytics), Tableau, R Programming and Excel
2015 — 2016
2015 — 2016
Redmond, WA
Project Manager/Business Analyst: World Wide Incentive Compensation (Sales Operations Department)
Data Analysis:
• Present information on college hires' performances utilizing R Programming to draw in large data set of quota attainment of all sellers and run multiple statistical tests
• Analyze and synthesize data from variety of sources to support in the process of constructing compensation plans to incentivize sellers
• Investigate and audit internal controls and data to provide valid and consistent information across segments worldwide
• Respond to Adhoc requests that cannot be fulfilled through available tools, and manage the Adhoc queue
• Triage, investigate, and prioritize issues in database to provide field analysts and sellers consistent and quality data
Project Management:
• Communicate with key business partners worldwide to resolve issue by providing insights and simplified reports
• Plan, organize and manage a major internal database that impacts 25,000 sellers worldwide
• Partner with stakeholders in finance, analytics, business, engineering and sales to implement data driven compensation plans
• Create documentation for team to help on-board process and training future employees
Quota Escalations:
• Resolve escalated arbitration issues and questions concerning implementation of incentive plan and policies
Education
UW Foster School of Business
Master of Science (M.S.)
UW Foster School of Business