Led the development of a tailored personalization platform, driving strong growth and adoption, while fostering strategic partnerships across teams to advance organizational goals.

* Developed and implemented a custom identity and personalization e-commerce data platform as a service; integrated with Salesforce Personalization using GraphQL, KafkaJS, Spring Boot on Google Cloud Kubernetes, and Snowflake.

* The platform has contributed to 30 million impressions and $10 million in direct revenue this year, with peak platform traffic reaching 4 million hits in one hour with a p90 of 130ms.

* Led the design and implementation of a cutting edge TypeScript and NextJS application, seamlessly integrated to support another team's production rebuild, accelerating their timeline by 2 months.

* Created a customer intent detection service, utilizing keyword analysis to generate real-time insights on customer behavior, along with self-reporting KPIs such as the frequency of intent determination which averaged 1.2 determinations per. customer.

* Managed technical relationships across 7 teams, driving enterprise-wide adoption of the personalization platform and powering critical production use cases.

* Mentor junior, mid and senior level developers, focusing on overlaying career growth with team growth goals.

* Designing scalable, secure RESTful and Graphql APIs with matching user experiences that engage end-users on a personalized level across 10 unique brands driving 50M YoY.

* Coach, develop and mentor a global multi-disciplinary team of 6 engineers following AGILE best practices.

* Increased release process efficiency and decrease intra team dependencies by overhauling human side of the CI/CD pipeline improving the autonomy of 7 different teams.

* Manage multiple vendor relationships and integrations.

* Developed performance technique that increased page navigation by .5s. Featured in a Google Chrome Labs talk.

* Directed core brand team while we rebuilt the technical stack from legacy to React/Node/Kubernetes/Docker.

* Lead transformation from REST/Redux to Apollo Graphql integration for content APIs.

* Implemented robust unit testing practices from scratch with an end-user focus in test design.

* Interviewed, trained, and mentored over 20 front end engineers over two years that fostered retention and advancement for several engineers.

* Developed a React-Native delivery app that optimized for efficient driving routes and enabled easier delivery confirmation utilizing Firebase as a server-less workflow.

* Worked across 6 different React applications and 3 teams.

* Worked with develpoment team, designing features for individual and b2b clients.

* Managed CRM database, email marketing campaigns and all other support software.

* Recruited and managed over 100 clients.

* Trained clients in best practices for e-commerce marketing, product placement and integration of our software & products.

* Designed and created all content for employee orientation, training and sales metrics.