Collective[i] builds AI-powered tool that help sales teams make smarter decisions, with real-time insights, shared knowledge, and a strong community at its core. I’m contributing to the complete redesign of our product ecosystem, from web apps to marketing sites. I collaborate closely with product, engineering, and marketing to deliver intuitive, high-impact solutions.

I design and lead the development of digital solutions across B2B and SaaS projects, from optimization to complete redesigns. My approach focuses on creating user-centric experiences while driving efficiency and scalability.

• Created B2B HR interfaces, implementing user-centric design to optimize usability and streamline workflow efficiency for hundreds of professionals.

• Driving product strategy for recruitment platforms that empower talents to assess their value and connect with opportunities.

• Implementing scalable design systems across projects, improving visual consistency and team collaboration.

• Played a key role in designing and testing MVPs for a taxi concierge service, which later pivoted to a ticket purchasing platform for trains, buses, and carpooling.

• Engaged in A/B testing, refining designs that improved conversion rates by 14%.

• Collaborated with cross-functional teams (engineering, product, marketing) to define product requirements and deliver tailored design solutions.

• Currently managing complex workflows across multiple internal projects, creating a scalable and efficient Design System to ensure consistency and optimize processes.

Redesigned 3 platforms for internal and external users, enhancing efficiency and consistency:

• Revamped tools for talent search, recruitment tracking, and mission monitoring

• Led user research, prototyping, testing, and co-design workshops

• Created visual communication materials (pitch decks, emails, whitepapers)

• Developed a unified Design System across all platforms

After two years, I expanded my responsibilities, assuming a multi-faceted role overseeing the user experience for the entire Verona Group, which includes Neoness, Episod, Neoness Live, and various internal tools.