As a Senior Product Designer at Wells Fargo, I apply my creative skills and passion for user experience, visual design, and illustration to create engaging and accessible digital solutions for the security and UI framework teams.
Clients Include: Ask Jeeves, Coca-Cola, Snapple, NY Times, Time, Swatch, Broderbund, Phillips Interactive, Microsoft, Wired, Parenting, Scholastic, Edible Hudson Valley.
Annuals & Awards include: American Illustration, CA, 3x3, Creativity 29-Gold Medal, San Francisco Society of Illustrators - Gold, Silver, Bronze, Best in Show awards
Design, UX & Illustration for the Security & UI Framework teams.
Created mobile first mockups and built cross platform design system. Provided pixel perfect red-line specs for all devices and platforms. Prioritized Accessibility (for ADA compliance), Governance (Design team reviews) & UAT (User Acceptance Testing) groups.
UX: Created prototypes and mood boards to guide teams through complex user flows.
Research: Provided competitive analysis, visual audits and internal system reviews to define and create design components for digital Design Kit system.
Illustration: Established Illustration style guide and design system for use by our digital teams and created illustrations and logos for a variety of use cases.
Delivered innovative user experiences that helped customers navigate a complex but reliable new financial asset class.
UX Design: Worked with business stakeholders to plan, design, and build great interactions and responsive designs.
Research: Completed competive analysis identifying potential points of differentiation, got actionable insights, and helped define and deliver against targeted goals.
User testing: Conducted company and customer interviews, prototype testing, feedback collection, and worked with the research team to use multivariate and AB tests to help refine and make adjustments to designs both before and after product releases.
Revamped photo gallery, product builder, and the uploader for Snapfish 2.0 and our managed design for partners Walmart/Walgreens/CVS.
UX Design: Led UX design for many projects across all sites, including redesign of the photo gallery, video interface, and tracking notifications. Worked 4 years on and offsite as Lead Designer for partner teams.
User testing: Guerrilla user tested paper and clickable prototypes. Hosted, interviewed, and observed users as they tested the redsigned photo gallery, uploader and product builder flows.
