• Collaborating closely with key stakeholders to make sure all parties are aligned on study guidelines, performance metrics, and documentation

• Communicating with external participants in order to gather data correctly and efficiently, then translating participant needs to leads for capture improvement

Clients Served: Wild Optimists, Universal, Renegade Games, Electric Forest Festival, and more

• Collaborating closely with key stakeholders to resolve each client’s brief based on project needs, translating text into stunning illustrations, visuals, and designs

• Consistently staying in-line with brand guidelines and systems which are handed off to production teams at the highest quality

• Creating efficient processes that make tight deadlines and save days of production time through consistent feedback and iteration, pivoting as needed, and early error fixing

• Acted as primary visual designer on a variety of project types for a single client saving time and money that would be needed to find different talent

• Satisfying clients with engaging visual designs that are used for promotions and events, reaching 100s to 1000s of consumers causing increased social media / event engagement

Client: Safe Place International

• Developed 8 interactive prototypes in a team of 7, showcasing high-fidelity wireframes in key user flows that met both user and client needs, for handoff to the dev team in phase 3

• Led our team through a sprint, during which we developed and executed a round 2 card sort, created over 50 sketches of a core wireframe, and I personally conducted our team on design system implementation guidelines

• Cross-collaborated with 7 teams (37 total teammates) in multiple disciplines, including working directly with the research team to validate design decisions through competitive analysis, 8 user interviews, and 2 rounds of qualitative and quantitative card sorting tests

• Presented our work in multiple demos directly to the client, connecting consistently with their needs and answering questions to strengthen communication and understanding

• Collaborated with stakeholders from CEO to product design peers allowing for a holistic design system that satisfies all stakeholders primary needs

• Practiced Agile project management methods and digital strategies limiting wasted deliverables and saving production time

• Utilized design methods like wireframing, prototyping, and personas in Figma and Mural to create a user centered product that improves customer satisfaction

• Targeted specific user bases by making design decisions based on research and data increasing engagement and services booked

• Created designs that are both human centered and financially viable by minding business objectives increasing overall profit over time

• Identified customer needs by analyzing their communication, delivered solutions while connecting them to technology consistently increasing store customer satisfaction (NPS)

• Delivered an excellent customer experience by utilizing quick thinking and problem-solving skills which consistently positioned me in the top ten earners for reaching team goals

• Leaned into other roles (technical specialist, backstage) as needs arose, allowing the store to maintain a high quality experience without losing customer throughput

• Employed a "get it done" attitude by completing priority tasks outside of expectations resulting in more customers seen per hour and higher overall NPS

• Resolved guest issues by recommending products based on individual guest needs increasing number of completed sales and personal NPS