New York, New York, United States
Software Engineer part of the Insights team working with Vue.js, REST APIs, Postgres, and Big Query. Contributed to MikMak’s internal components library. Replace standard components with Vuetify components. Unit tested every feature being added to ensure there is no negative impact to the user experience.
* Implemented dashboards with d3.js to help users understand their brand’s performance in social media campaigns. Charts such as Pie/donut, Bar, and Series were created to support data tables in 4 out of 5 features we had ownership of.
* Led frontend implementation of the Shopper Intelligence feature that displays demographic information associated with the customers’ brands and their campaigns. This was a premium feature adopted by more than 50% of brands, that allowed them to have a better understanding about their customers' behavior and characteristics when managing e-commerce campaigns created through the MikMak platform.
* Developed a simulator for MikMak’s Benchmarks feature, to help Product Managers to understand how different restrictions and thresholds impact the data displayed to customers and discover improvement opportunities in user experience. This simulator was used to convince the legal team to unlock some restrictions to increase the data displayed by 40% without compromising Nondisclosure Agreements (NDA).
* Dispatched and analyzed logs toAmplitude and Datadog to understand product performance and user experience. 95% of critical errors thrown by Datadog were completely traceable and handled thanks to dispatched messages.