Cryptocurrency financial service. Responsible for Brand + 7 Kuna Products(iOS, Android, Web for B2C + B2B segments. Started as a Senior product designer and became Lead product designer.

• Leading of the new product features from the product strategy to the launch

• Responsible for existing crypto trading platform.

• Redesigned overall 7 Kuna products

• Hiring, supervising and leading a team of 3 digital product designers + Motion designer + 3D artist .

• Brought Amplitude analytics to the team, set metrics for main features

• Built the design system for new products and updated for existing

• Working in the cross-functional product team using scrum methodology.

Main accomplishments:

• Launched a new version of Web Platform + released (iOS, Android)

• Created from scratch B2B product

• Implemented KYC integration, saved $ X.XX on every verified user

• Reduced the bounce rate during registration by XX% by adding a social button register using Google + Apple

• Product capitalization doubled.

• In the Forbes list of the 30 best startups in Ukraine

• Onboarded +400K users

Bright is a super app for crushing credit card debt. Financial platform powered by artificial intelligence (AI). Worked as a founding senior product designer.

• Made market research and competitive analysis

• Defined product-market fit, сreated concept of MVP from Scratch and launched it

• Made user research, Prepared workflows for the testing, worked with user feedbacks

• Created a visual language and scaled it to the entire app

• Worked in the cross-functional product team using scrum methodology.

Team Main accomplishments:

• With UX solutions helped to reduce infrastructure costs X times.

• Helped make successful pivot of business model.

• Developed a design system for iOS + Android

• Launched MVP mobile banking from scratch

• Raised first stage funding of +$31m from Sequoia, Falcon Edge, Hummingbird 60m-2nd

• Onboarded +200K users

Project for Yelo Bank. Mobile banking. Worked as a Senior Fintech Product Designer in B2C team. Led design of the new features from the product strategy to the launch.

• Led one product designer

• Made market research and competitive analysis

• Formed a 3 team of users and conducted over 20 interviews with users proving the main pain points and relievers, conducted usability testing

• Defined product strategy and adjusted main features according to customer development interviews

• Conducted workshop with stakeholders, changed feature lists

• Created the concept of MVP

• Mentored and upskilled my colleagues

Team Main accomplishments:

• Defined product-market fit

• Launched MVP Neobank, mobile banking from scratch

• Developed a design system

• Cooperated with Winkreative London brand firm

Crypto-fiat mobile banking + wallet. Worked as a Fintech Product designer in the mobile department with 8 designers. Designed new version 3.0 app, also supported existed version of the product, I've improved metric health checks existing features

• Made Competitive + Market research

• Worked with Wireframes prototypes

• Took part in building Product framework

• Conducted beta testing

• Made design delivery iOS + Android for developers

• Tested UAT design bild

• Supported new features to the current app

Main accomplishments:

• Improved KYC funnel

• Cooperated with Pentagram London brand firm, scaled brand assets into a product

• Took part in building design system