Online community building and growth.

Decreasing context switching for electrical engineers during
 the debugging process by integrating the augmented reality system. ACM DIS 2021 Publication.

Qualitative and quantitative research

• Led mobile app re-design for e-government of Kazakhstan
 facing 3M+ users

• Helped to consolidate 40+ completely different websites
 owned by the government into one unified platform

• Part of the team who significantly reduced development and design debt by establishing a design system

• Led mobile app design for the Esentai Mall (biggest luxury and premium mall in Central Asia) loyalty program

• Partnered with marketing and developers team to define metrics and flows for tenants facing analytics system

• Product design for online media, educational and non-profit organizations

• Visual design for various clients