• Lead design for Monstro’s AI-powered institutional platform and consumer financial wellness app, including enterprise and consumer-facing AI assistants.

• Partner cross-functionally with product, data science, and engineering to define product strategy, system architecture, and scalable design frameworks.

• Established early design foundations and cross-team workflows that improved velocity and alignment in an early-stage 0-1 environment.

• Led end-to-end design for Roofstock’s core property management and transaction platforms, translating complex financial and property data into clear, actionable experiences.

• Drove system-level design thinking that improved task efficiency by 30% and doubled engagement across property and transaction management experiences.

• Collaborated closely with engineering to enhance data visualization and real-time valuation models, helping property investors track ROI and cash flow more effectively.

• Led research and design for a CRM platform supporting a Fortune 10 satellite program, mapping customer journeys and workflows to align cross-functional teams and improve usability.

• Designed an executive Datamart dashboard to visualize mission-critical data, enabling leadership to make informed decisions that sustained program operations.

• Facilitated discovery workshops and prototype development that improved Salesforce CRM automation, boosting customer conversions for a Fortune 500 client.

• Designed prototypes that secured new enterprise partnerships and led UX research for AI-driven tools in healthcare and real estate.

• Delivered end-to-end solutions for conversational AI assistants and collaborated with product and engineering to design an AI-powered surgical tool and data-driven features, enhancing patient support throughout the pre- and post-op journey.

Founded and led UX and visual direction for an independent e-commerce brand, overseeing end-to-end digital experience, content, and marketing strategy.