Senior Product and UX designer focused, specifically, on leading the visual and motion product design for the digital guidance and investing products – native and web – being built at the Seattle offices.
• Delivered UX flows and visual & motion design principles to enhance usability and user delight across digital products by collaborating across disciplines with UX, researchers, content strategists, product managers, data analysts, and engineers.
• Produced wireframes, user flows, prototypes, and UX design explorations for the digital guidance native app product which incorporated chat user interface (CUI), page interface (UI), and modular widget elements.
• Designed and documented pixel-perfect visual design components and standardized templates – including UI, iconography, and brand – for use across UX and engineering teams for implementation.
• Designed and documented motion design and data visualization standards across digital guidance and digital investing products – for both native app and responsive web – for integration across engineering teams.
• Contributed to whiteboarding and research explorations including: producing competitive research documentation, generating Jobs To Be Done statements, designing user-testing prototypes, and A/B testing designs.