Led org level product marketing & design, operations and product strategy across multiple pillars for a Series-B, founder-led healthcare staffing platform and marketplace valued at $100M aimed at improving patient care, a per diem marketplace enabling nurses to identify flexible work with facilities in need

• Set direction across the clinician/facility marketplace platform in concert with C-level stakeholders, transforming new customer experiences utilizing [ML] machine learning and [AI] artificial intelligence

• Founded the UX team and established product design, content, and user research standards of practice

• Drove 2024 clinician experience vision and strategy to ensure maximum alignment with revenue and conversion goals

Design leadership and direction for 3 pillars of Safety, Support and Risk. Responsible for creation of new digital support channels focused on reducing cost, improving brand trust and customer sentiment through safety, support and risk mitigation strategies.

Led the Rider Design team through an organizational transformation in partnership with cross functional leadership. Contributed to the Rider org's annual plan and product prioritization efforts.

Led design team responsible for shipping new cross company privacy regulations at Meta, resulting in safer, easy to use data management solutions for consumers that meet external stakeholder expectations.

Strategic support for new company wide standards such as dark pattern avoidance, parental consents, guidance for youth focused products and sensitive data for vulnerable populations in partnership with Meta product teams.