● Contract with end date pre-established as of March 2024, via Magnit Global.

● Leading marketing efforts for global nonprofit organizations, while also delivering on marketing initiatives for government, elections, and political partners.

● Develop and execute marketing launch strategies for global AI products and Meta APIs, focusing on driving adoption and engagement among partnered organizations.

● Collaborate with Product, Engineering, and Sales teams to create cohesive go-to-market strategies and customer-facing content.

● Manage third-party ads and design partnerships.

● Driving forward our highest-priority global marketing programs and solutions.

● Developed and executed comprehensive marketing strategies to increase brand visibility and client acquisition, resulting in a 30% year-over-year growth in client base

● Implemented data-driven digital marketing campaigns, leveraging SEO, SEM, and social media channels to enhance online presence and lead generation. Achieved a 70% increase in website traffic and a 125% growth in social media engagement

· Product Marketing Manager for Meta, via Pro Unlimited

· Led 7 cross-functional teams across 6 verticals to develop 9 separate product growth strategies & roadmaps for high-priority initiatives, including APIs and developer tools.

· Collaborated with Product Management, Marketing, Sales, and other cross-functional teams to prioritize and design innovative experiences and go-to-market strategies, improving product efficiency for roughly 1.3 Million partnered businesses

· Lead Producer for Facebook and Instagram, via Pro Unlimited

· Successfully defined and established the role, created the producer playbook, led the team, and trained all new team members

· Developed and presented training and sales enablement materials to B2C customers and internal SPMs to grow GMV from 0-$100M+ in less than 12 months

· Worked with engineering & PM teams to translate technical features into compelling product benefits and value propositions, reducing engineering workload and increasing engineering bandwidth by over 25%

· Developed onboarding guides and trained new hires, improving onboarding efficiency time by over 130%

· Product Marketing Manager for Facebook, via US Tech Solutions

· Influenced product development and in-market strategy, created training materials, and developed & deployed website content, which led to successful launch 25% ahead of schedule