2020-2022: Ads Manager - Core & System experiences

2018: Facebook Pages - Light-weight Advertising

2017: Facebook Core App - Video - Rights Manager

I create and shepherd products through the stages of an iterative & collaborative design process, beginning with user research and testing through prototyping UX flows and beyond.

Here are a couple of products Utility Digital made:

• Catalogue is a real-time web app built with Node and web sockets which helps creative teams collect and organize visual media. Catalogue allows the user to upload a wide-variety of files such as JPGs, PNGs and PSDs, either locally or directly via URL

• Folio is a simple, clean UI for Wordpress that strips excess from the interface, leaving a dashboard for creatives who want to focus on their work. Folio has a live-editing functionality that sits on top of a minimalist, responsive theme that stays out of the way while the user creates a portfolio where the work speaks for itself

Utility Digital led the effort to bring the PYXIS data analysis product—Worldview—to the web. The product is a dynamic data-driven 3D WebGL globe on which a huge variety of live datasets can be layered in real-time, online and ready to deliver big data to clients like NASA and NRCan.

• Consolidated the original PYXIS Worldview product offerings—3 different products across two websites—into a single cohesive web app

• Prototyped and designed an embeddable version of the product to be used on third-party websites for both desktop and mobile

• Initiated and implemented live user -testing as a foundational strategy for the company. Every month I would lead public engagements to test the latest builds of Worldview. We put products into the hands of real people, quickly finding previously unknown pain points and product weaknesses

• Wireframed the e-commerce layer that dealt with licence chaining of geospatial data as well as the browsing and purchasing of datasets that ranged in price from free to $100k licenses

• Prototyped method to display different types of datasets—vectors, rasters and point—in a legend UI but also how to give users a way of stylizing that data in different ways—colour, shape and patterns

• Six month client contract

• Designed collateral materia for national Canadian pizza chain Panago which included promotional flyers, pizza boxes, corporate car decals and in-store posters

• Prototyped an early online ordering service for the Panago website

• Worked on new brand direction and collateral for regional coffee franchise Blenz