• Growth Mapping: Gathered and analyzed financial data of potential target companies, derived trends and presented findings to executives that formed the basis of an acquisition, opening up a new business segment
• Financial Modeling: Created multi-regional financial models to map out end to end feasibility and profitability for physical auctions. Projections helped increase GMV in the first year creating a y-o-y growth track
• KPIs & Visualization: Owned and created dashboards on Looker by developing operational and performance metrics; Reported them to the senior management and helped improve key business operations
• Customer Insights: Analyzed buying patterns of existing customers, created customer profiles, provided data driven insights to marketing and sales team to increase customer engagement
• Macro Analysis: Evaluated the impact of macro-economic factors and industry trends on our business to help the sales executives in accurately targeting potential sellers and customers
• Research: Supported business development in long term strategic planning by researching growth opportunities
including new markets, geographies and expanding into new businesses
• Reporting:Analyzed and reported effectiveness of our auction performances. Compared sales results with competitor performance helping marketing and sales strategize their follow-up campaigns