Transitioned from Frontend Developer to Software Engineer.

I focus more on full stack, building, maintaining and improving the reservation system and overall rider experience, which includes the internal CMS, backend Rest API used by the iOS app and the website.

Architected new ReST API endpoints for a one-click purchase/reservation feature as well as an Email Preference Platform for riders.

• Led front-end development on the redesign of the company's community section (blog) section, implementing analytics, pagination and integration with Instagram, Twitter, Facebook and Spotify APIs

• Created services for new marketing campaigns with custom checkout/reservation experiences and maintained the front-end code on the company's rider-facing website

• Performed full-stack work in PHP and Node, helping to internationalize the company's rider-facing site and maintaining and improving the company's proprietary CRM

• Built a service to handle frontend data analytics, capturing events and integrating with Google Analytics, mParticle, Braze, Taplytics A/B testing platform and other analytics platforms.

I started working at SoulCycle in April 2016 as a Front End Web Developer. As a frontend dev, I helped build new responsive web applications for marketing campaigns, led front-end development on a new 'Community' (content/blog) section for the SoulCycle website as well as the Turn It Up campaign service, which helped bring in over a million dollars in revenue in 30 days. In addition, I built some modules for reliably handling frontend analytics (Google Analytics, mParticle, Facebook, AdWords, Bing, etc.).

I also focused on learning PHP and React/Node, improving my MySQL, ES6 and web application architecture skills and helping the company move from a monolith application to microservices.

I am now leading front-end development, which among other things includes the Booking/Reservation System, Ecommerce Platform and Payment Gateway, while doing an equal amount of full stack development to help support the business

• 19 week web development immersive that teaches beginners the basics of web development including Ruby, Rails, Javascript, jQuery, HTML/CSS and SQL

• Exposure and experience using a variety of other technologies like 3rd party APIs, creating proprietary APIs, Bootstrap, AngularJS, Firebase, PostgreSQL, SQLite

• Developed other useful skills such as peer programming, agile software development, and team leadership

• Created a web application from ideation through deployment that helps users list and rent out their driveways to other users

• Managed shipping operations for menswear startup dotBk and also its parent company Wings Manufacturing

• Used Google Analytics to track website’s performance and online advertising efficacy

• Organized photo shoots of new styles as well as old inventory to sell in online marketplaces

• Organized and managed company’s pop-up shops and events

• Managed dotBk’s remarketing campaigns to increase brand awareness and drive conversions