Operationalize the full AI tool enablement layer for Creative X (400 team members)- building programs, systems, and workflows where none previously existed.

Led client delivery / relationship and GenAI digital transformation initiatives for a content network, including a change management plan that cut content turnaround by 35%.

Managed 20+ high-end campaigns annually for a boutique creative agency serving Microsoft Azure, Netflix, T-Mobile, and LEGO. Converted two major live events to remote productions during COVID, one of which drew 170M VOD views and led to expanded scope the following year.

Jellysmack is a French-based global social video publisher and, now, a creator growth platform. I was hire #3 stateside and built the US content operations model by implementing Agile production workflows that improved speed-to-market 25% and reduced freelance costs 15% across 20-30 concurrent weekly projects.

Founded and ran a creative consultancy for a decade, leading digital transformation and content campaigns for clients including the NFL, PBS, Adidas, and Blizzard Entertainment.