• Spearheaded the assessment of existing product, identifying entry points to a $652.8 billion market by extracting and gathering data from diverse sources using Python
• Uncovered actionable insights through data cleaning and querying using SQL, visualized areas of strength finding with Tableau to create 2 key strategies for implementation
• Presented findings and aligned stakeholders on metrics and recommendations to enhance product marketability
• This project was enabled through UC Berkeley Haas College of Business Lean Project collaboration with NASA
