July 2024 - Present - Lead generation Ads, Monetization:

* Architected and built the central Lead Gen service from the ground up, consolidating a fragmented multi-team stack into a single owned service; reduced lead delivery latency from 4 hours to 15 minutes and increased feature release velocity to 4 to 5 releases per quarter.

* Drove end-to-end delivery of CRM integrations with Google Sheets and HubSpot, owning

cross-functional alignment with external security teams and internal stakeholders; now serves 1,200+ advertisers

with 50K+ daily leads delivered.

* Expanded lead gen form capabilities to support qualifying and conditional questions, enabling advertisers to filter for higher-quality leads and reduce cost per lead.

* Backend Tech Lead for the Lead Gen stack - owning Lead Form Creation, AdDelivery, Ranking, CRM and Lead Delivery; active in hiring, mentoring, and cross-team planning for a team of 6.

June 2021 - June 2024 - Places Backend, Maps

Lead engineer on the Maps Places Data team working on implementing various place data pipelines. Working with a team of Engineers, Data Scientists and Product Managers to identify scope of improvements in Places Data Coverage and Quality.

Led the project for developing the Public Profile feature which will enable users to follow each other and

see what they’re currently listening to, and their recommendations and collections

Designed and developed backend logic to prevent users from writing fraudulent reviews on

products, enabling users to get access to valid reviews and decide on the purchase

Developed backend logic for Audible’s library service to enable users to add/remove/view all the

titles in their library

Developed various components on the Audible Website to increase user engagement, and

enable the ease in the use of the website

Performed extensive research on various data analysis and visualization frameworks to select the best fit for analyzing Syracuse University's student enrollment data of applicants and incoming students; developed a complete web portal grounds-up with Django, MySQL and AWS to facilitate authorized access to these visualizations and helped the admissions department make informed enrollment decisions.

Led the design and development of the backend for the multi-platform video on-demand application, JioCinema, currently boasting an active user base of 70m+ in India. Spearheaded the development of the CMS in ReactJS, Redux, Node.js, Redis and Elasticsearch, significantly easing the adding, updating and deleting the content on Jio's most content-heavy application