What I do at beehiiv:

• Strategic Influence - actively shape and influence overarching design vision and direction for the product team

• Collaborative Approach - engage and collaborate seamlessly with engineers/product and other team members to go from ideation to implementation

• Comprehensive Design Creation - develop user flows, prototypes, and high fidelity visuals for designated features

• Commitment to Quality - partner closely with engineers and stakeholders to ensure designs are impeccably implemented and consistent with brand

• Culture Building - Lead development of robust internal designs system and foster a culture of design excellence within the organization

• Data-Driven Design - Utilize customer insights and metrics to inform and enhance the design process

Provided product design and brand design consultation services to boutique ecommerce businesses, sports therapy businesses, and Saas startups.

As a founding designer and automation engineer at a startup, I helped drive the design, research, and collaboration needed to take products from idea to launch.

Key highlights:

• Launched 2 mobile apps in 1 year. Conducted qualitative research, synthesized findings into actionable product requirements, and led UX/UI design.

• Initiated and scaled design system from the ground up, including a component library, design token variables, and consistent patterns. Reduced handoff time by 50%.

• Improved team workflow by 70% by designing and developing internal tools with HTML/CSS/JS. Rapidly iterated through prototypes and usability tests.

As a Design Program Associate at On Deck, I helped scale a design education startup from $100k to $700k in revenue within one year.

Key Highlights:

• Conducted user research and synthesized insights to enhance the On Deck Community Platform experience for 200% user growth.

• Partnered cross-functionally with a team of 2 designers, 3 PMs, 1 PO, and 3 engineers to advocate for user-centered design. Clarified requirements, identified solutions, and unblocked stakeholders.

• Curated & collaborated on over 20+ learning modules across 3 tracks for an international cohort of 100+ design managers, IC designers, and first-time designers.

• Supported shaping product ops infrastructure to support the entire program lifecycle from discovery to annual recap. Facilitated meetings driving progress against sprints.

• Took the initiative to build design team documentation, frameworks, tools, and processes from scratch to support scaling.

As a Design Consultant at BeyondHQ, an early-stage SaaS startup, I empowered the founders by enhancing their pitch and user experience.

Key Highlights:

• Collaborated with the co-founders to optimize their messaging and visual assets to attract investors and customers for their distributed workforce planning platform.

• Conducted a Founder Scoping workshop to uncover friction points in the product pitch. Synthesized findings into actionable recommendations.

• Created mockups, prototypes, and documentation to effectively communicate proposed solutions to stakeholders.