• Leading the phased rollout of an AI-enabled decision infrastructure across Verizon’s prepaid product organization, embedding AI-supported validation and reasoning into core product delivery workflows.
• Currently adopted by ~40 designers and expanding to 50–80 cross-functional stakeholders (Product/XM, Research, Content, Insights).
• Established a triple-layer knowledge architecture (“Brand Master Brain,” “Research Master Brain,” and “Project Master Brain”) using NotebookLM to centralize fragmented research, decision rationale, and delivery context — shifting validation and strategic reasoning upstream within active programs.
• Enabled self-serve scenario exploration, strategic reasoning, persona generation, and AI-assisted UX validation—reducing stakeholder dependency and accelerating independent validation and strategic reasoning across active programs.
• Supporting content and consumer insights teams in designing AI agents (e.g., persona-generation Gems, content writing agents) to extend AI reasoning beyond design workflows.
