Joshua Tree, California, United States
I was instrumental in leading program management and development projects that added value and innovation to the festival. I took pride in leading impactful Diversity, Equity, and Inclusion (DEI) initiatives and establishing meaningful partnerships to amplify diverse voices in the arts sector. Additionally, I was responsible for designing and implementing marketing strategies that significantly boosted event attendance and ticket sales while developing innovative event concepts that aligned with our organizational values and enhanced the attendee experience.
★ Executive Assistant to Founder/CEO. Member of Executive Leadership Team (ELT). Administrative support: coordinated weekly staff strategy meetings, arranged complex international travel and accommodations, budgeting, and expense reports.
★ Streamlined recruitment process from sourcing and screening to onboarding for 50+ artists + educators - ensuring a positive and professional candidate experience.
★ Championed impactful DEI initiatives, resulting in a 25% increase in participation from
underrepresented communities at a festival with over 4,000 attendees.
★ Spearheaded and executed local and national partnerships with community organizations and artists, amplifying marginalized voices, and enhancing the representation of women and gender-expansive talent in the arts sector.
★ Developed and implemented creative marketing campaigns to attract and engage potential
attendees, leading to increased ticket sales of 4% within 5 months.
★ Innovated and developed special projects and new events, aligning the organization's mission and values, which optimized and expanded the festival's offerings and enhanced attendee engagement, satisfaction, and DEI initiatives.
Top Skills:
Executive Assisting l Recruitment Process Optimization l Data Integrity l DEI Leadership l Partnership Development l Marketing Campaign Strategy l Event Conceptualization l Community Engagement l Strategic Planning l Program Development