• Developed Premium, the company’s flagship product, using Remix and SSR to deliver fast, SEO-optimized e-commerce experiences with improved Core Web Vitals and consistent performance across browsers and devices
• Partnered closely with designers to turn Figma mockups into polished, responsive pages across browsers and devices
• Generated over $1B in annual cannabis sales by optimizing checkout flows reducing cart abandonment and integrating real-time inventory management through the development of a new in-store kiosk experience
• Designed and deployed new Rails endpoints to cleanly separate front-end and back-end responsibilities, improving response times and data handling efficiency
• Improved accessibility and responsiveness of shared UI components, ensuring consistent behavior and appearance across devices, products, and server-rendered environments
• Built and deployed Mixpanel event tracking infrastructure, capturing both conversion funnels and rich user behavior to support product, growth, and retention analysis.
• Refactored large feature areas into context-based, maintainable architectures, improving developer onboarding, testing coverage, and long-term scalability
• Contributed to internal documentation, CI/CD upgrades, and SSR reliability initiatives, helping improve deployment stability and developer productivity