New York City Metropolitan Area
Led design on Lyft’s Rendezvous team which focuses on making pickups easier, safer, and more efficient for riders and drivers. Served as the sole designer and de facto strategy lead on the team, driving six major projects/programs from early strategic stages, through design and research, to final shipment. All told, these projects delivered an additional $67.1M/year in post-marking margin while significantly improving the pickup experience for riders & drivers.
Notable contributor to Lyft’s design systems & culture: adding new components & conventions to Lyft’s core library, building a new library of low-fidelity components for other designers to use, and writing on Lyft’s PD+ design blog (read below).