Joined as the founding designer to tackle fragmented location management in Google Ads Platform. Progressed to UX design lead for the broader local advertiser experience—shaping intuitive advertiser tools for local businesses and local service providers

Reimagined the local ad experience in Google Search—shifting from static, link-heavy formats to a location-first, dynamic framework tailored to user needs in local queries

Brought core family features to YouTube Kids from the ground up: COPPA compliant parent account, kids profile and customization features across mobile, tablet and TV.

Participated in designing wireframes flow of new group creation function and settings pages, effectively simplified user flow to less steps. Support product team to envisioned new concept for Blupe App and researched on API documentation for feasibility