Senior Staff Product Designer leading agentic and branded Checkout at PayPal, driving end-to-end design for global e-commerce experiences.

Influenced product strategy by leading the end-to-end UX design process, from rapid ideation and prototyping to user testing and launch.

Spearheaded the strategic and design efforts for Facebook’s comments and composer section, aligning with multiple cross-functional teams to define the user experience.

Led design strategies and roadmaps for Creators and community-focused projects such as Meta AI-generated image products, and Facebook monetization initiatives.

Contributed to Facebook’s component system, establishing company-wide design guidelines to establish design uniformity and scalability across all products.

Facilitated design sprints and critiques to drive collaboration and improve team output.

Designed team branding materials, including logos and deck templates, to enhance brand consistency.

Led the product visuals on the Facebook visual systems team, ensuring a unified and scalable visual identity.

Directed and designed brand visuals for key Facebook products, including Dating, Groups, Communities, and Marketplace.

Developed and documented comprehensive guidelines for Facebook’s visual products, establishing design standards across teams and platforms.

Established visual guidelines for Facebook’s illustration system, ensuring consistency and scalability across products.

Pioneered AR filter design as one of the first designers for Messenger, shaping its interactive visual experience.

Rebranded the visual designs of Messenger, driving a refreshed identity and cohesive brand experience.