• Founded and operate a snowboard instruction club aimed at providing high-quality lessons for all levels—from first-timers to advanced riders.

• Designed a flexible dispatch-based booking system to increase customer reach and improve scheduling efficiency.

• Developed standardized teaching guidelines and implemented post-lesson feedback + free video review to boost customer satisfaction and retention.

• Grew repeat customer rate significantly through personalized coaching and exceptional service.

• Got certified as a Snowboard Instructor with CSIA

Lead the Gift Card Deals and Honey Checkout Team

• Generated over $1M in incremental revenue within 6 months by optimizing the checkout flow and reducing drop-off through targeted A/B testing, UX improvements, and funnel enhancements.

In charge of the Gift Card Team & Checkout team

• Reached $150M in purchase volume and $5M+ revenue within its first year