Designing AI agent experiences that help businesses automate customer engagement across marketing, sales, and service touchpoints.

• Enabling autonomous agent workflows for lead qualification, meeting scheduling, and customer support

• Shaping how companies configure and deploy AI agents without technical expertise

• Working at the intersection of generative AI, CRM data, and multi-channel customer experiences

UX design lead for seller growth, open collaboration and seller-creator match/collaboration experience for TikTok Shop Affiliate Marketing

• Launched new Open Collaboration onboarding and opt-in for collaboration

• Launched enhanced experience for the direct seller-creator collaboration management

• Designed the advertiser experience for Buy with Prime ads

• Designed and launched incremental features in the Amazon advertising console

• Designed the program’s reinvented sign-up, influencer store page and analytics dashboard and helped increasing the average % of influencers generating sales from 17% to 30%

• Designed for the initial launch of Amazon Creator Connections (the brand-creator marketplace for sponsored content campaigns) that 500+ brands/creators participated

for the monthly average of 250 campaigns during the first year

• Designed and launched mobile tools for influencers on Amazon shopping app

• Collaborated with partner teams for influencer content placement on Amazon

• Contributed to Amazon’s shopping design UI system and adopted/developed new design system for Amazon Associates Central

Customer Experience Lab (formerly UX-Visual Displays Lab)

• Designed and shipped UX for consumer electronics: Samsung Family Hub 2.0 refrigerator (2016), Samsung TV Extra 2.0 information overlay, the new Samsung Smart TV UI (2015-2016) and the mobile companion apps

• Developed product concept, user scenarios and detailed UX for next-generation large display devices

• Worked in a cross-functional team of UX/Visual designers, user researchers, UX engineers, design producers and product managers

• Other research and design projects related to voice-driven experience, partner content aggregation, smart home

• Mentored junior designers and interns